Lamborghini Reveals the Urus SUV

By: James Robinson, Unique Cars magazine

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Lamborghini Urus Lamborghini Urus
Lamborghini Urus Lamborghini Urus
Lamborghini Urus Lamborghini Urus
Lamborghini Urus Lamborghini Urus
Lamborghini Urus Lamborghini Urus
Lamborghini Urus Lamborghini Urus
Lamborghini Urus Lamborghini Urus
Lamborghini Urus Lamborghini Urus
Lamborghini Urus Lamborghini Urus
Lamborghini Urus Lamborghini Urus

Sacrilege, or 21 century sense?

Lamborghini has unveiled its latest addition to their model line-up, and it’s an SUV!

It’s called the Urus, and the Italian manufacturer is quick to point out that this isn’t just any old SUV, it’s a Super SUV.

And, while statements like that normally just sound like marketing nonsense, it’s hard to argue with Lambo’ when you look at the Urus’ spec sheet.

This two-and-a-bit tonne monster will rocket from 0-100km/h in a blistering 3.6 seconds before continuing to hurtle towards a top speed of 305km/h, which, Lamborghini claims, makes the Urus the fastest SUV on the market.

If accurate, those are some mighty impressive performance figures for any supercar, let alone an SUV that weighs about the same as a small house.

However, these performance figures are far easier to comprehend when you consider that the Urus is powered by a thumping 4.0lt, twin-turbocharged V8 that produces 485kW (650hp) and 850Nm of torque.

The monumental oomph from this blown bent-eight motor is sent all four-wheels of the Urus via an eight-speed automatic transmission that utilises a slip-controlled converter lock-up clutch and bespoke torque converter.

In addition, the electro-hydraulically controlled gearbox has been specifically tuned for the Urus to ensure very short lower gears for rapid initial acceleration, and longer higher gears to reduce emissions and fuel consumption.

The Urus also comes equipped with a highly sophisticated four-wheel drive system that employs an integrated front differential, central self-locking Torsen differential and an active torque vectoring rear differential.

This means that, as standard, the engines torque is split 40/60 to the independent front and rear axles, however, a maximum of 70 per cent of that torque can be sent to the front axle and a max of 87 per cent can be sent to the rear.

According to Lamborghini, all this axle witchcraft equates to an incredibly versatile vehicle that can perform exceptionally well both on and off the road.

The Urus also scores the same rear-wheel steering tech found in its much sleeker sibling, the Aventador S.

Lamborghini says this effectively shortens the wheel base of the Super SUV by up to 600mm and greatly increases the vehicles agility, manoeuvrability and turning circle.

Automobili Lamborghini Chairman and Chief Executive Officer, Stefano Domenicali says "The Lamborghini Urus is a visionary approach based on the infusion of Lamborghini DNA into the most versatile vehicle, the SUV. The Urus elevates the SUV to a level not previously possible, the Super SUV. It is a true Lamborghini in terms of design, performance, driving dynamics and emotion as well as drivable every day in a range of environments,"

"The Urus fits perfectly within the Lamborghini family as a high performance car. It is the culmination of intensive development and passionate skill to create a new breed of bull: a Super SUV that transcends the boundaries of expectations and opens the door to new possibilities, for both our brand and our customers."

As to the name of the Super SUV, Lambo say that "The Urus, also known as Aurochs, is one of the large, wild ancestors of domestic cattle. The Spanish fighting bull, as bred for the past 500 years, is still very close to the Urus in its appearance."

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